It’s finally here! I promised y’all some gift guides, so I’m just gonna jump right into it. For the sentimentalist: A custom watercolor print from Maggie B. French. Maggie is an internet friend and SUPER talented painter. I’ve been drooling over her lowcountry sunsets for a while now, but she also does custom watercolor prints! […]
Hi friends, today we are chatting about my most affordable branding offer, the Mini Brand. WHO IS IT FOR? Small business owners who are just starting out and just need some solid & strategic basics to get going quickly so they don’t have to completely rebrand once they have the time and money to level […]
“So, what happens next?” This is the question I get the most after I book a free discovery call with a client. And it is such a comprehensive question, I figured this could be a great resource to fill everyone in on my creative process. For the sake of detail, I’m going to specifically go […]
Ever wonder how to design a ‘new’ brand within an existing one? That’s the creative challenge I had with Leff Strategy Studio, a Chicago-based content creation studio. I worked closely with Alia Samhat, Leff Communications’ VP of Strategy and Planning, on this project. They were looking to brand their strategy studio and its own brand, […]
Hi friends! I’m here today to show you the branding process for one of my newest design adventures for my friend, former coworker, and fellow Boss Babe, Kayla Nelson. Kayla got her LLC around about the same time I incorporated, so I feel a very deep connection with her! She is an incredibly talented interior […]
Hello everyone! With the new business, new branding, and new…everything happening right now, I thought it might be nice to share my journey over the past year that lead me to *finally* going all-in on PFD. Last March, my world was shaken, along with everyone else. COVID-19 came to America and everything stopped. I did […]