shopSCAD Watercolor Kit

product design, illustration, print design, sourcing, styling

Each summer, the merchandising team makes a special item for the Lacoste location’s shopSCAD. This watercolor kit comes with a custom pouch with watercolor pencils, and paint brush. The book fits perfectly in the striped elastic, the pencils and brush fits in the zipper portion and the entire pouch closes by wrapping around itself and tying with a leather strap. The Lacoste version was so popular that we added a Savannah version for our shopSCAD on Bull Street.

I sourced the fabric, binding, elastic, rivets, zipper, leather, watercolor pencils and brush. The book is custom made with watercolor paper, made with a gummy binding so the user can tear out their painting and frame it if they wish. The first five pages highlight some sights of the two cities and the rest of the book is blank for them to fill up by themselves.