This was one of my first assignments as a graphic designer for the Executive Initiatives team in the Creative Direction department of SCAD. The theme of that year’s faculty conferences was health and wellness. The event included a choice of three different workouts: tai chi, yoga, and pilates. They were invited to the event with a t-shirt rolled with a hang tag directing them where to attend the conference. There were other different giveaways, like a yoga bag and several different types of healthy snacks. This branding was carried on through year to both the Winter and Spring quarter events.